Making Your Own Marketing Videos

Professional marketing videos promoting your business aren’t cheap. You get what you pay for when it comes to marketing your products and engaging your audience. However, there are tools you can use to accomplish these tasks without breaking the bank. You don’t need Hollywood; you just need fast and free. Incorporating marketing videos into your strategy accomplishes several things: Their versatility allows them to live in several places like Facebook, Twitter, YouTube, your website, and your blog. They are eye-catching,Read more

How Link Building Affects Your Marketing Strategy

I get it. You want to be discovered. And search engine optimization is part of that. But it’s easy to stuff keywords into your articles or blog posts anywhere to get visibility. There’s more to online marketing than that. There are specific techniques you can employ to get the best out of your marketing strategy without affecting the readability of your content. You have to use keywords the right way, or you won’t get noticed like you thought you would.Read more

An Internet Marketing Primer

Internet marketing is a huge marketing opportunity for anyone willing to learn and master the principles involved. If an individual has a product that people want to buy, a well-placed advertising campaign on the Internet will pay dividends. Internet marketing is a huge marketing opportunity for anyone willing to learn and master the principles involved. If an individual has a product that people want to buy, a well-placed advertising campaign on the Internet can pay huge dividends. Everyone is onRead more

Why your Small Business Needs Periscope

In case you aren’t sure what Periscope is, it’s a live streaming video app that was purchased by Twitter in 2015. The allure of Periscope is that it allows you to ‘Go Live’ from anywhere, at any time, while anyone in the world can watch you via your mobile device. There are over ten million users on the platform today, so needless to say if you’re not using it, you’re missing out on some markets that might be of useRead more

Advantages of Internet Marketing

A lot of entrepreneurs and small businesses are realizing that if they want to play with the big boys they need to get out of their comfort zone when it comes to marketing. The best and most efficient way to do that is to become familiar with internet marketing. That’s why having a guide to internet marketing is not only important it’s essential to being successful in any kind of business. First of all, what is internet marketing? Simply put,Read more